Social
Made Simple

Social media management powered by audience science — turning analytics into high-impact advertising.

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Campaigns that win start with analytics that matter

Search any Instagram, TikTok, or YouTube account and view their performance, audience demographics, credibility rating, similar profiles, and contact details.

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See audience demographics

Find similar creators

Get conversions like never before with audience overlap

Consumers only interact with online ads once they see them over and over in a short amount of time. We analyze follower-base overlap (how many of the same people follow multiple creators) to maximize repeat engagements and conversions.

Simplify campaign management

Manage every step of your campaign from one unified dashboard.

Why care about audience overlap?

Consumers only interact with online ads once they see them over and over in a short period — “repeat engagements” are consistently one of the strongest predictors of purchase on TikTok and Instagram. We analyze follower-base overlap (given a group of creators, what percentage of their total audience follows multiple creators in the group). This lets us recommend the most effective influencer pairings and posting schedules to maximize repeat engagements in a campaign.

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A KPI for campaign success

By comparing the change in overlap between an influencer and a brand’s home account before and after a campaign, you can effectively pinpoint the exact amount of follower growth each individual influencer brought to the brand. Understanding this data can help brands determine which sponsored posts truly “move the needle” and make an impression on audiences.

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